Frisco’s Wade Park: Tumultuous Journey to Reach Massive Potential 

From Turmoil to Hope: The Ownership Journey of Frisco’s Wade Park

Frisco’s Wade Park, a $2B, 120-acre project, has had a tumultuous ownership trajectory. The project started in 2014, stalled in 2018, went into foreclosure in 2019, and passed thru a federal court in 2022. Recently, there has been a new promise of completion. 

Maximizing Potential: Estimating the Development Capacity of Frisco’s Wade Park

Despite the drama, the property’s potential is massive. We drew the parcel in Deepblocks Developer and used a hypothetical FAR of 3 to estimate that 8,450 two-bedroom units of 1,000 SF could fit on the site. Such a development would triple the population of the census tract.

Frisco Ranks #1 in Texas Cities with Over 65k in Population

We ran the site through our market ranking algorithm to determine its 10-year performance. Out of 59 Texas cities with over 65k in population, Frisco ranks first overall. It also ranks first in diversity and density growth and is in the top 15% for median income and rent growth. 


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